AMI Paris is one of the most exciting French upper contemporary menswear brands today. The brand mixes street savvy and elegance to create truly distinctive style.
Alexandre Mattiussi, the 34-year old founder of AMI who trained at Givenchy, Dior and Marc Jacobs, and winner of the famous ANDAM Prize in 2013, opened his first store on rue Beaumarchais, Paris in 2013. The immediate success of the brand in France and among a distinguished clientele around the world was a dream come true.
AMI Paris has been highly selective in its distribution, maintaining just over 200 wholesale accounts worldwide, ensuring the continued premiumness of the brand. The AMI look is distinctive in any environment and allows individuality to shine through. AMI inspires a new generation of customers, and community, who seek a sense of truth and realness in their clothing style.
The partnership between NEO and AMI Paris will support an ambitious plan to grow the brand, expand its offer and enter new international markets.